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Is your agency unintentionally financing clients? Avoid this costly mistake

by Paula Ortega | Mar 17, 2025 | Advertising Agencies

In the advertising industry, agencies primarily operate as intermediaries between clients and vendors. This position offers a strategic advantage—by consolidating investments from multiple clients, agencies can secure better rates and payment terms from suppliers. For...

When Advertising Agencies grow, managing them Shouldn’t be a data puzzle

by Equipo Solop | Mar 14, 2025 | Advertising Agencies

The Problem: Mergers & Acquisitions in the Advertising Industry Advertising agencies operate in a fast-paced, ever-evolving environment where mergers and acquisitions (M&A) are becoming more common. These expansions aim to boost creative capabilities, optimize...

Why planning and operational control are a big deal for Agency Production Projects

by Equipo Solop | Jan 30, 2025 | Advertising Agencies

In the advertising world, production projects are the backbone of any campaign. Whether it’s graphic design, audiovisual content, or corporate events, every project requires meticulous planning and flawless operational control. But too often, these critical aspects...

Why specialized consultants make all the difference in ERP Implementation

by Equipo Solop | Jan 28, 2025 | Advertising Agencies

When it comes to rolling out an ERP (Enterprise Resource Planning) system, having the right consultant by your side can make all the difference. It’s not just about knowing the ins and outs of the software—it’s about understanding your business, your industry, and...

The importance of proper Cash Flow Management in Advertising Agencies

by Paula Ortega | Jan 13, 2025 | Advertising Agencies

One of the biggest challenges for financial management in advertising agencies is efficiently controlling cash flow and using financial resources wisely. This requires strict oversight of cash flow, ensuring up-to-date records of both debts to third parties, such as...
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