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Latest trends, tips and best practices of ERP in the cloud, to enhance your medium-sized company.
Why Ad Agencies are closing their books faster with Integrated ERPs
In the fast-paced world of advertising, where deadlines are tight and creative energy never stops, closing your monthly books shouldn’t be a headache. That’s where an integrated ERP like Solop comes in—making financial closing smooth, fast, and accurate by syncing...
BTL Campaigns Run on Precision: Why Your Agency Needs an Agile ERP
In the BTL world, speed and precision are everything. Whether you're activating a product at retail locations, running in-store tastings, or bringing a brand experience to life through custom displays, every detail matters. But let’s be real—without the right tools in...
Why version control matters for budgets and media plans in Advertising Agencies
In the fast-paced world of an advertising agency, it’s completely normal for projects to go through multiple rounds of revisions, client feedback, and internal approvals. Whether it’s a production estimate (for print, audiovisual, events, PR, etc.) or a media plan...
Do you manage your own private label and need to handle its design?
Many retailers and distributors have private label products manufactured either locally or overseas. Managing the design side of things properly is key to ensuring consistency, compliance, and speed to market. But when you’re dealing with a high volume of SKUs, things...
What is an Order Hub?
Once you're selling through multiple channels, you need an efficient and flexible order management system backed by a unified inventory view. By integrating all your sales channels into your management system, you'll have full visibility of every sales order, complete...
Streamline Your OOH Agency with an All-in-One Solution
Running an Out-of-Home (OOH – DOOH) agency is about much more than just selling ad spaces. The day-to-day operations can get overwhelming—client acquisition, campaign management, inventory control, printing, installation, field monitoring, invoicing, and financial...
Tackling indirect costs: A game changer for Advertising Agencies
Cómo abordar los costos indirectos en tu agencia de publicidad
The Importance of TimeSheets in Advertising Agencies
Advertising agencies are service-based businesses where human talent is the main asset. Every campaign designed, produced, and executed involves professionals from multiple departments, and their time is the key resource that determines a project’s profitability. From...
Is your agency unintentionally financing clients? Avoid this costly mistake
In the advertising industry, agencies primarily operate as intermediaries between clients and vendors. This position offers a strategic advantage—by consolidating investments from multiple clients, agencies can secure better rates and payment terms from suppliers. For...
When Advertising Agencies grow, managing them Shouldn’t be a data puzzle
The Problem: Mergers & Acquisitions in the Advertising Industry Advertising agencies operate in a fast-paced, ever-evolving environment where mergers and acquisitions (M&A) are becoming more common. These expansions aim to boost creative capabilities, optimize...
Optimize your Advertising Agency: ERP vs. Multiple Software Solutions
Today, many advertising agencies manage their operations using a mix of different software and specialized applications. It’s common to see agencies using HubSpot as a CRM, COR for project and task management, an in-house tool for time tracking, Excel for media...
The Versatility of an Industry-Specific ERP for Advertising
An adaptable ERP should be tailored to the specific needs of each industry it serves. In the case of Solop ERP, our expertise in the advertising industry has been strengthened by the diversity of our clients, allowing us to develop customized solutions for different...